Let's file this one under 'Heading In The Right Direction'. Of course there will be those who won't accept anything other than a Land Rover, Mercedes, Porsche, BMW or Audi luxury SUV and will be willing to pay for the privilege. To these buyers, the JEEP Grand Cherokee may still feel lacking somewhat in sophistication. To judge it on the strength of superficialities is to sell this vehicle a long way short though. The Grand Cherokee remains long on substance, with serious off-road ability. Even if you don't care about grazing your sump once in a while, consider the on-road performance and equipment you're getting for your pound. It's hard to argue against. Jeep has largely left alone the things that were fundamentally right, such as the engines and running gear, and has diverted attention to those areas where the Grand Cherokee was left looking dated, namely the interior finish. In that respect, this update is both sensible and effective. It deserves to do well. Judging by Jeep's happy-looking sales charts, you certainly wouldn't bet against it.
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